Thousands of visitors enjoyed the special branded zone featuring the cartoon & the honey collection from Miel Carlota
Animaccord, in partnership with Mexico’s leading honey producer, Miel Carlota, brought the beloved Masha and the Bear to the FYJA Flower Festival in Mexico City to celebrate local Children’s Day, which recently took place in Mexico.
Miel Carlota, Animaccord’s partner who has lately launched the licensed Masha and the Bear honey line across Mexico, now available at such major retailers as Walmart, Amazon, and Soriana, presented the licensed honey line at the FYJA Flower Festival to mark the start of a fruitful partnership.
Moreover, the festival featured an exclusive Masha and the Bear-themed area, where thousands of visitors enjoyed activities like photo opportunity, interactive workshops, and product sampling of Miel Carlota’s finest honey. Families also purchased special Masha and the Bear merchandise.
Renowned for its dedication to Mexico's floral and botanical heritage, the festival offered a perfect setting for children to explore nature. During the event, children created crowns with daisies—known to be among the favorite flowers of bees—aligning with the festival’s theme of promoting plant life and environmental awareness.
Animaccord amplified the festival experience with social media coverage, live videos, and a specially designed Instagram filter, making this an unforgettable experience for Masha and the Bear fans.
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