Tubular Labs has unveiled the list of TOP-10 'Made for Kids' creators by views on YouTube
Six months since ‘Made for Kids’ label was introduced by YouTube, Tubular Labs, the leading global video measurement and analytics platform, examined the performance of the entertainment shows within the label by views rate.
According to the research data, in August 2020 Masha and the Bear took the #6th place in the list of TOP-10 properties that see highly competitive outcome from IP licensing and merchandising activity globally. Masha’s rate by countries also performed high viewership figures: brand took the #3rd place in the TOP-10 list in the UK and France, #4th in Germany and #5th in India.