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New Consumer Products are in the spotlight in Turkey

Egemen Group, Sardas Cosmetics, Kampotu... Animaccord brings new consumer products deals for Masha and the Bear property in Turkey

Animaccord brings new consumer products deals for Masha and the Bear property in Turkey carried out by its local licensing agent, Lisans.

This winter Egemen Group, a market manufacturer leader in Turkey, is launching Masha and the Bear cardboard storage boxes. First products will be distributed in A101, the biggest retail chain by number of stores in Turkey with over 3.5mln customers daily.

Animaccord signed a new deal with Sardas Cosmetics for Turkey via Lisans A.S. Licensee will develop a wide range of products, including shower gel, shampoo, fragrance, body mists and lip balm. Distribution channels: mass-market chains, cosmetics retailers, fashion retailers, discount stores. The first products to be released at the beginning of 2020.

Kampotu, the largest vitamin supply manufacturer in Turkey, has joined the widening pool of Masha and the Bear licensees to develop a range of Voonka products including vitamins, minerals, food supplements and fish oil in May 2020.  The brand-new line of vitamins will be produced in different forms, like liquid syrup, chewable tablets, soft gel capsules and gummies. The collection of vitamin supplements will be available in pharmacies, mass market stores, hyper/supermarkets, department stores, e-commerce, airport stores, wholesalers.

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