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Animaccord inks its first-ever publishing deal for New Zealand

“Masha and the Bear” licensed books will be launched in early 2021 across the country

Animaccord announces its first publishing deal in New Zealand for “Masha and the Bear” animated property.

The company has teamed up with Beyond Reality Media NZ Ltd (BRM) to distribute the licensed picture books across Aotearoa starting Q1 2021. With an initial run of Two Titles being,  BRM will be distributing these through its sales department and www.beyondrealitymedia.com as well as local book distributors.

Masha and the Bear cartoon is widely represented in the country: Netflix broadcast Seasons 1-2 as well as spin-offs Masha's Spooky Stories and Masha's Tales. Moreover, TVNZ acquired rights on all seasons of Masha and the Bear show, including episodes of new Season 5, along with rights on spin-offs Masha's Spooky Stories and Masha's Tales.

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For the first time since the launch of the show in 2009 Animaccord has carried out a major rebranding campaign
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