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Animaccord Inks a Global “Sweet Deal” with PEZ

PEZ will launch the branded candy-dispensers by early 2021 across the various territories

Animaccord, the multinational licensing&media company and studio, teams up with PEZ International GMBH, one of the largest Candy-Toy companies in the world, to produce Masha and the Bear candy-dispensers for worldwide (except the USA and Canada).

PEZ will bring the collection of licensed dispensers to the shelves of almost every single grocery and general merchandise retail chains in each country covered in the deal with the scheduled launch in early 2021. The global distribution of Masha and the Bear candy-dispenser collection also includes such key markets for PEZ as GAS, UK, France, Australia, Nordics, LatAm, Russia, China, and Japan.

14 May 2020
Animaccord Acquires a New Master Toy Partner in Europe
6 February 2023
Giochi Preziosi Becomes a Master Toy partner for Masha and the Bear Brand in EU
Masha Ventures Further Into France
12 September 2022
French consumers will see new Masha and the Bear products on shelves
The Brand Lands Raft Of Italian Licensees
12 September 2022
Animaccord сontinues a complex licensing activity for its IP in Italy

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