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Animaccord Inks a Global “Sweet Deal” with PEZ

PEZ will launch the branded candy-dispensers by early 2021 across the various territories

Animaccord, the multinational licensing&media company and studio, teams up with PEZ International GMBH, one of the largest Candy-Toy companies in the world, to produce Masha and the Bear candy-dispensers for worldwide (except the USA and Canada).

PEZ will bring the collection of licensed dispensers to the shelves of almost every single grocery and general merchandise retail chains in each country covered in the deal with the scheduled launch in early 2021. The global distribution of Masha and the Bear candy-dispenser collection also includes such key markets for PEZ as GAS, UK, France, Australia, Nordics, LatAm, Russia, China, and Japan.

14 May 2020
Animaccord Expands Global Consumer Products Portfolio with New Licensing Deals
9 September 2024
New collaborations introduce a wide array of licensed products to consumers, further solidifying Masha and the Bear name across the globe
Animaccord Partners with Vertical Licensing to Expand Masha and the Bear Brand in Brazil
13 May 2024
The company secures a strategic partnership with Vertical Licensing to strengthen Masha and the Bear's presence in the region
Animaccord Strengthens Global Publishing Network for Masha and the Bear across the World
1 April 2024
The company has enhanced its international publishing footprint for the Masha and the Bear brand, boasting a portfolio of over 500 SKUs worldwide

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