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Animaccord Partners for Publishing with Hachette in Spain

08 October 2018

Animaccord has signed a deal with Grupo Anaya S.A., a part of Group Hachette Livre for the production and launch of branded Masha and the Bear publishing line in Spain.

 

Following the successful partnership with Animaccord in France and rapidly growing popularity of the cartoon in Spain ever since it was released on free-to-air channel Clan last year (2017), Hachette Group has acquired the licensing rights to produce Masha and the Bear titles. The publishing program in Spain will include storybooks, colouring books, sounds books and other titles. The first launch of licensed books is planned for the 3rd and 4th quarters of 2019. Masha and the Bear books will be available in major bookshop stores across Spain such as well as in department stores and supermarkets.

 

Moreover, strengthening the Masha and the Bear publishing presence in Iberia, Animaccord has prolonged the contract with another world’s famous and leading publishing house, Penguin Random House Grupo Editorial Unipessoal, Lda., in Portugal for such categories as board books, story books, gift books, e-books and more. The launch of new Masha and the Bear licensed books is expected at the end of 2018 in major bookshop chains, department stores, multimedia retail chains and etc. across Portugal.